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	<title>Santa Maria Business Consultants</title>
	<link>http://santamariabusinessconsultants.com</link>
	<description>Business Growth assistance for Central Coast businesses</description>
	<lastBuildDate>Thu, 24 Jun 2010 15:11:56 +0000</lastBuildDate>
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		<title>Coming Soon: New Community Business Forum</title>
		<description><![CDATA[SMBC city portal will enable Central Coast businesses to easily reach out and communicate with the community and with one another.
The internet has simplified open communications between businesses and its clients and customers. Providing a measure of transparency. 
The problem is that until now there hasn&#8217;t been a central place where local businesses could communicate [...]]]></description>
		<link>http://santamariabusinessconsultants.com/new-community-forum-coming-soon</link>
			</item>
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		<title>Santa Maria Chiropractor</title>
		<description><![CDATA[Are you looking for a Santa Maria area Chiropractor for back pain, sports injury, auto accident, arthritis, or some subluxation problem?
I recommend Dr Fred Carbone at Aloha Family Chiropractic.
Back around 1977 I first visited a Chiropractor. Being a very active (and clumsy) kid it seemed a necessity. That plus wrestling, plus running track, livingon a [...]]]></description>
		<link>http://santamariabusinessconsultants.com/santa-maria-chiropractor</link>
			</item>
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		<title>Myth: &#8220;Our clients and prospects don&#8217;t use the internet&#8230;&#8221;</title>
		<description><![CDATA[Give me a break. 
I&#8217;ve lost count on the number of times I&#8217;ve heard local business people say that their clients and prospects don&#8217;t use the internet to find companies to do business with.
Sure, there was a time when that was true. 
Back then businesses held the upper hand. If a prospect wanted information for [...]]]></description>
		<link>http://santamariabusinessconsultants.com/our-clients-and-prospects-dont-use-the-internet</link>
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		<title>Marketing Santa Maria Area Businesses Online</title>
		<description><![CDATA[&#34;Optimizing a site for local search marketing dominance can be an overwhelming task.&#34;
Most companies have staff to deal with, vendors to juggle and &#8216;alphabet soup agencies&#8217; to keep happy. Finding time to research and grasp internet marketing opportunities unique to the Central Coast can be more difficult to handle under these circumstances than most people [...]]]></description>
		<link>http://santamariabusinessconsultants.com/marketing-santa-maria-area-businesses-online</link>
			</item>
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		<title>How To Grow A Central Coast Business</title>
		<description><![CDATA[If you could achieve anything you wanted from your company right now, what would it be?

 -Increase the frequency, volume, and profit of each purchase from existing clients?
 -Attract more high-quality leads online or offline?
 -Dramatically boost referrals?
 -Significantly increase the number of leads converted to profitable clients?
 -Unearth new ways to bring in more [...]]]></description>
		<link>http://santamariabusinessconsultants.com/how-to-grow-a-central-coast-business</link>
			</item>
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		<title>What Everybody Ought To Know About Choosing Business Consultants</title>
		<description><![CDATA[If your company is struggling with increased competition or facing a significant decline in sales there is a way to get back control.
For most companies the answer is sitting right in front of them. These are marketing assets that already exist within the company. Assets the companies can readily convert into increased sales and profits. [...]]]></description>
		<link>http://santamariabusinessconsultants.com/about-us</link>
			</item>
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		<title>What is Leverage?</title>
		<description><![CDATA[Are you looking for ways to increase the frequency, volume, and profits from existing clients and customers?
That&#8217;s wise.
The best way to increase profits quickly is to leverage current marketing opportunities that already exist in your business.
What is marketing leverage? Marketing leverage is the ability to control and generate large profit increases from low-cost or no-cost [...]]]></description>
		<link>http://santamariabusinessconsultants.com/what-is-leverage</link>
			</item>
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		<title>Marketing An Offline Business Online</title>
		<description><![CDATA[When it comes to marketing a business online there are two approaches.
The first is paying for online advertising. This involves things like Google Adwords, paid banner ads, cost-per-action ads, and the like. We highly discourage paid advertising. At least for getting started online. 
Why? 
Because paid advertising is expensive. And risky. The risks can be [...]]]></description>
		<link>http://santamariabusinessconsultants.com/what-is-seo</link>
			</item>
	<item>
		<title>Direct Marketing Strategy</title>
		<description><![CDATA[Do you provide products or services that are just as good or even superior to your rival&#8217;s, but still find your competitor seems to constantly be a thorn in your side or even sell more than you? Usually this is because of a marketing strategy that isn’t working effectively. Or isn&#8217;t as effective as a [...]]]></description>
		<link>http://santamariabusinessconsultants.com/direct-marketing-strategy</link>
			</item>
	<item>
		<title>What Makes SMBC Different?</title>
		<description><![CDATA[Santa Maria Business Consultants was launched to provide marketing support to Santa Maria Valley and Central Coast area businesses.]]></description>
		<link>http://santamariabusinessconsultants.com/welcome-to-santa-maria-business-consultants</link>
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